Digital Green Foundation
Global Product Operations Lead
Archana Karanam, a key figure at Digital Green since 2009, has achieved significant milestones in diverse roles, securing grants, pioneering digital innovations, and promoting farmer-centric solutions. She has been a driving force behind capacity-building efforts for thousands of field functionaries, the establishment of a Virtual Training Institute, and the development of Interactive Voice Response and AI-based Chatbots. Archana’s ICT expertise has empowered informed decision-making among farmers. Her work in human-mediated video-based extension has reached over millions farmers across regions. In her current role, she actively oversees Product Operations, utilizing her profound user insights and pivotal contributions to refine processes and enhance collaboration in product development.
In low- and middle-income countries, female farmers encounter substantial challenges stemming from limited access to relevant and actionable agronomic information. This information is critical for enhancing their productivity, incomes and adapting to climate change. In this session, Digital Green will share its efforts to enhance the inclusivity and efficacy of public extension services by deploying an AI-assistant for agricultural front-line workers. We will also present early findings from our chatbot pilot programs in India, Ethiopia, and Kenya. Additionally, we will delve into the lessons we’ve learned on enhancing accessibility, employing gender-sensitive designs, and ensuring that digital innovations cater to the distinct requirements of both female and male farmers.